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Northbound

Services

What We Build.

We combine design, software, AI and automation to build systems that solve real business problems. Which of these you need is a conversation, not a menu choice.

01Service

Custom Websites & E-Commerce

Sites built around how people actually buy from you — fast, measurable, and easy for your team to run without a developer on call.

  • Marketing & brand sites
  • E-commerce platforms
  • Headless CMS setups
  • Performance & Core Web Vitals

02Service

AI Automation

We find the repetitive work sitting between your tools and your team, then remove it. Automation applied where it pays for itself.

  • Document & data processing
  • Internal AI assistants
  • Workflow agents
  • Human review checkpoints

03Service

AI Calls & Customer Communication

Voice and chat systems that answer, qualify and route — so enquiries stop going cold while everyone is busy.

  • Inbound & outbound voice agents
  • Qualification & routing
  • CRM logging
  • Escalation to a real person

04Service

Email & Outreach Automation

Sequences, lifecycle emails and outreach infrastructure that runs on its own and stays out of the spam folder.

  • Lifecycle & transactional email
  • Outreach sequences
  • Deliverability setup
  • Reporting that shows what worked

05Service

Custom Business Systems

Web applications, integrations and dashboards for the parts of your business that no off-the-shelf product fits.

  • Internal web applications
  • Integrations between tools
  • Analytics & dashboards
  • Custom software systems

Not sure which of these applies to you? That’s normal, and it’s our job to work out. Describe the problem and we’ll tell you what we think it needs — including when the answer is smaller than you expected.

Process

How We Work

Five stages, the same every time, so you always know where a project stands.

  1. 01

    Discover

    We learn the business, the customers and the goal before anything is designed. What makes money, what leaks it, what gets in the way.

  2. 02

    Plan

    We decide what to build and how it should be put together — scope, architecture, and the trade-offs behind both, written down.

  3. 03

    Build

    Design and development in short, visible increments. You see progress as it happens instead of waiting for a reveal.

  4. 04

    Launch

    Tested, deployed, measured. We confirm the thing works under real conditions, and that your team knows how to run it.

  5. 05

    Grow

    The first version is a starting point. We keep improving, automating and extending the system as the business changes.

Contact

Have a business problem worth solving?

Let’s talk about what you’re trying to build, improve or automate. No pitch — a conversation about the problem, and an honest read on whether we’re the right people to solve it.

What happens next

  • A reply from the person who would do the work.
  • Questions about the business before anything about technology.
  • An honest answer if we're not the right fit.

Prefer to write it out? Use the contact form.